Act! CRM vs CiviCRM: Complete Comparison 2026
An in-depth comparison of features, pricing, and user experience to help you make the right choice.
Act! CRM
Legacy CRM with 35+ years of history offering desktop and cloud options for small business contact management.
CiviCRM
6.8(520 reviews)
Open-source CRM built specifically for nonprofits, with donor management, event tracking, and deep CMS integration.
Quick Comparison
| Aspect | Act! CRM | CiviCRM |
|---|---|---|
| Best For | Small businesses needing reliable contact management for 2-10 users | Nonprofits needing donor management, event registration, and membership tracking without per-user CRM fees |
| Pricing Model | Free Trial | Open Source |
| Starting Price | $30/mo | Free |
| Deployment | cloud, on premise | self hosted |
| Platforms | WEB, WINDOWS, IOS, ANDROID | WEB |
| Rating | 7.0/10 | 6.8/10 |
Pros & Cons
Act! CRM
Pros
- 35+ years of proven contact management expertise
- Desktop version provides offline access and local data control
- Built-in marketing automation saves on separate tools
- Strong activity tracking with 14-day interaction history
- One-time purchase option available for desktop version
Cons
- Interface looks and feels dated compared to modern CRMs
- Mobile apps are limited and lack feature parity
- Third-party integrations require Zapier or workarounds
- Reporting capabilities are basic without add-ons
- Marketing automation feels bolted on rather than native
CiviCRM
Pros
- Purpose-built for nonprofits with donor management, event registration, membership tracking, and case management in one system
- Integrates directly inside WordPress, Drupal, and Joomla so your website and CRM share the same database
- Zero licensing fees with no per-user charges means even a 200-person nonprofit pays nothing for the software
- Contribution tracking handles one-time gifts, recurring donations, pledges, in-kind gifts, and automated tax receipts
- Active community of 11,000+ organizations contributing extensions, sharing solutions, and improving the platform since 2005
Cons
- Interface looks dated compared to modern SaaS CRMs and the navigation confuses users accustomed to cleaner tools
- Installation and customization require PHP, MySQL, and CMS admin skills that most nonprofit staff don't have
- Documentation is scattered across wiki pages, user guides, and forum threads with no single authoritative source
- No native mobile app means staff use the responsive web interface on phones which feels cramped on small screens
- Steep learning curve with dozens of admin configuration screens that take weeks to understand fully
Pricing Comparison
| Product | Pricing Model | Starting Price |
|---|---|---|
| Act! CRM | free trial | $30/mo |
| CiviCRM | open source | Free0 |
Our Verdict
Choose Act! CRM if...
Small businesses needing reliable contact management for 2-10 users
Choose CiviCRM if...
Nonprofits needing donor management, event registration, and membership tracking without per-user CRM fees
Still Not Sure?
Explore more alternatives or read in-depth reviews to make your decision.