Bigin by Zoho CRM vs Ontraport: Complete Comparison 2026
An in-depth comparison of features, pricing, and user experience to help you make the right choice.

Bigin by Zoho CRM
8.0(450 reviews)
Lightweight CRM from Zoho designed for small businesses that find full CRM platforms too complex.

Ontraport
Marketing automation and CRM built for info-product businesses, coaches, and consultants selling online.
Quick Comparison
| Aspect | Bigin by Zoho CRM | Ontraport |
|---|---|---|
| Best For | Micro-businesses and solopreneurs needing their first CRM under $10/month | Info-product creators and online course sellers |
| Pricing Model | Freemium | Free Trial |
| Starting Price | Free | $24/mo |
| Deployment | cloud | cloud |
| Platforms | WEB, IOS, ANDROID | WEB, IOS, ANDROID |
| Rating | 8.0/10 | 7.7/10 |
Pros & Cons
Bigin by Zoho CRM
Pros
- Incredibly affordable at $7/user/month for the Express plan
- Setup takes under 30 minutes with minimal learning curve
- Clean mobile app with built-in dialer and business card scanner
- One-click migration path to full Zoho CRM when you outgrow it
- Connected pipelines let you manage sales, onboarding, and support together
Cons
- No advanced reporting or custom analytics dashboards
- Automation limited to basic rules without complex workflow branching
- No custom modules - you work with what Bigin provides
- Free plan restricted to just 1 user and 500 contacts
- Teams over 15-20 people will likely outgrow it within a year
Ontraport
Pros
- All-in-one platform eliminates need for 5+ separate tools
- Visual campaign builder handles extremely complex automations
- Built-in landing pages, forms, and membership site hosting
- Payment processing with subscriptions and one-click upsells
- Strong deliverability for email marketing campaigns
Cons
- Dated interface that feels several years behind competitors
- Steep learning curve requiring 2-3 weeks to get comfortable
- Pricing jumps significantly between tiers
- Reporting lacks visual polish and advanced analytics
- Not designed for traditional B2B sales teams
Pricing Comparison
| Product | Pricing Model | Starting Price |
|---|---|---|
| Bigin by Zoho CRM | freemium | Free0 |
| Ontraport | free trial | $24/mo |
Our Verdict
Choose Bigin by Zoho CRM if...
Micro-businesses and solopreneurs needing their first CRM under $10/month
Choose Ontraport if...
Info-product creators and online course sellers
Still Not Sure?
Explore more alternatives or read in-depth reviews to make your decision.