Bigin by Zoho CRM vs SharpSpring: Complete Comparison 2026
An in-depth comparison of features, pricing, and user experience to help you make the right choice.
Bigin by Zoho CRM
8.0(450 reviews)
Lightweight CRM from Zoho designed for small businesses that find full CRM platforms too complex.
SharpSpring
Marketing automation platform with built-in CRM, now part of Constant Contact. Agency-friendly pricing and features.
Quick Comparison
| Aspect | Bigin by Zoho CRM | SharpSpring |
|---|---|---|
| Best For | Micro-businesses and solopreneurs needing their first CRM under $10/month | Digital marketing agencies managing campaigns for 10-50 clients simultaneously |
| Pricing Model | Freemium | Subscription |
| Starting Price | Free | $449/mo |
| Deployment | cloud | cloud |
| Platforms | WEB, IOS, ANDROID | WEB |
| Rating | 8.0/10 | 7.3/10 |
Pros & Cons
Bigin by Zoho CRM
Pros
- Incredibly affordable at $7/user/month for the Express plan
- Setup takes under 30 minutes with minimal learning curve
- Clean mobile app with built-in dialer and business card scanner
- One-click migration path to full Zoho CRM when you outgrow it
- Connected pipelines let you manage sales, onboarding, and support together
Cons
- No advanced reporting or custom analytics dashboards
- Automation limited to basic rules without complex workflow branching
- No custom modules - you work with what Bigin provides
- Free plan restricted to just 1 user and 500 contacts
- Teams over 15-20 people will likely outgrow it within a year
SharpSpring
Pros
- Unlimited users on all plans — pay by contacts, not seats, saving agencies thousands monthly
- Behavioral tracking shows every page visit, email open, and form fill in a visual timeline
- White-label capabilities let agencies rebrand the entire platform for client-facing use
- Marketing automation workflows rival HubSpot at roughly half the price point
- Built-in CRM means no need to buy and integrate a separate sales tool
Cons
- Starting price of $449/month is too high for most small businesses and solopreneurs
- Post-acquisition by Constant Contact creates uncertainty about long-term product direction
- CRM functionality is secondary to marketing — sales teams needing deep CRM features may feel limited
- Landing page templates feel dated compared to Unbounce or Leadpages
- Reporting customization requires learning a query-based system that isn't intuitive
- No free plan or low-cost entry point for businesses testing marketing automation
Pricing Comparison
| Product | Pricing Model | Starting Price |
|---|---|---|
| Bigin by Zoho CRM | freemium | Free0 |
| SharpSpring | subscription | $449/mo |
Our Verdict
Choose Bigin by Zoho CRM if...
Micro-businesses and solopreneurs needing their first CRM under $10/month
Choose SharpSpring if...
Digital marketing agencies managing campaigns for 10-50 clients simultaneously
Still Not Sure?
Explore more alternatives or read in-depth reviews to make your decision.