Copper CRM vs HubSpot CRM: Complete Comparison 2026
An in-depth comparison of features, pricing, and user experience to help you make the right choice.
Copper CRM
8.1(780 reviews)
The CRM built for Google Workspace - works directly inside Gmail and integrates with your existing tools.
HubSpot CRM
8.5(1,250 reviews)
Free CRM software with powerful features for sales, marketing, and customer service teams.
Quick Comparison
| Aspect | Copper CRM | HubSpot CRM |
|---|---|---|
| Best For | Teams fully committed to Google Workspace | Small businesses starting with CRM |
| Pricing Model | Subscription | Freemium |
| Starting Price | $23/mo | Free |
| Deployment | cloud | cloud |
| Platforms | WEB, IOS, ANDROID | WEB, IOS, ANDROID |
| Rating | 8.1/10 | 8.5/10 |
Pros & Cons
Copper CRM
Pros
- Lives entirely within Gmail - zero context switching
- Automatic data capture from emails saves hours of data entry
- Beautiful, simple interface that matches Google aesthetic
- Quick setup - most teams are live in under a day
Cons
- Only works with Google Workspace - no Microsoft support
- Features more limited than full-featured CRMs
- Gets expensive quickly for larger teams
- Contact limits on lower tiers can be restrictive
HubSpot CRM
Pros
- Generous free tier with core CRM features
- Intuitive and easy to learn interface
- Seamless integration with HubSpot marketing tools
- Excellent documentation and support resources
Cons
- Advanced features require expensive upgrades
- Per-user pricing can add up quickly
- Limited customization on lower tiers
Pricing Comparison
| Product | Pricing Model | Starting Price |
|---|---|---|
| Copper CRM | subscription | $23/mo |
| HubSpot CRM | freemium | Free0 |
Our Verdict
Choose Copper CRM if...
You need Teams fully committed to Google Workspace and prefer subscription pricing.
Choose HubSpot CRM if...
You need Small businesses starting with CRM and prefer freemium pricing.
Still Not Sure?
Explore more alternatives or read in-depth reviews to make your decision.