Follow Up Boss vs Propertybase: Complete Comparison 2026
An in-depth comparison of features, pricing, and user experience to help you make the right choice.
Follow Up Boss
8.2(8,100 reviews)
Real estate CRM built for agents and teams to capture, track, and convert leads across multiple sources.
Propertybase
Salesforce-powered real estate CRM with MLS integration, IDX websites, and transaction management for brokerages.
Quick Comparison
| Aspect | Follow Up Boss | Propertybase |
|---|---|---|
| Best For | Real estate teams processing high volumes of online leads | Brokerages with 15-200 agents needing CRM and transaction management |
| Pricing Model | Free Trial | Contact Sales |
| Starting Price | $58/mo | Contact Sales |
| Deployment | cloud | cloud |
| Platforms | WEB, IOS, ANDROID | WEB, IOS, ANDROID |
| Rating | 8.2/10 | 7.0/10 |
Pros & Cons
Follow Up Boss
Pros
- Best speed-to-lead automation in real estate — responses fire in under 60 seconds
- Integrates with 250+ lead sources including Zillow, Realtor.com, and all major portals
- Built-in dialer with call recording, voicemail drop, and automatic logging
- Smart lead routing distributes by geography, price, source, or custom rules
- Action plans create multi-channel follow-up sequences that actually get used
Cons
- No transaction management — you need separate tools for contracts and closings
- Pro plan at $416/month is a significant investment for small teams
- Limited customization of the CRM interface and pipeline stages
- Reporting is focused on lead metrics — lacks financial and commission tracking
- Learning to build effective action plans takes trial and error
Propertybase
Pros
- Salesforce-grade CRM depth without needing a dedicated admin
- Best-in-class MLS integration with real-time listing sync
- Built-in transaction management eliminates separate closing tools
- IDX websites include functional SEO tools that drive organic traffic
- Supports 40+ countries making it viable for international brokerages
Cons
- Pricing is not transparent and requires a sales call to get quotes
- Onboarding takes 3-6 weeks with dedicated training sessions required
- Interface feels corporate and less intuitive than modern competitors
- Lone Wolf ownership leads to frequent upsells on title and closing products
- Overkill for solo agents or teams smaller than 10 people
Pricing Comparison
| Product | Pricing Model | Starting Price |
|---|---|---|
| Follow Up Boss | free trial | $58/mo |
| Propertybase | contact sales | Contact Sales |
Our Verdict
Choose Follow Up Boss if...
You need Real estate teams processing high volumes of online leads and prefer free trial pricing.
Choose Propertybase if...
You need Brokerages with 15-200 agents needing CRM and transaction management and prefer contact sales pricing.
Still Not Sure?
Explore more alternatives or read in-depth reviews to make your decision.