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Insightly vs Workbooks CRM: Complete Comparison 2026

An in-depth comparison of features, pricing, and user experience to help you make the right choice.

Insightly logo

Insightly

7.9(890 reviews)

CRM that combines customer relationship management with project management and delivery tracking.

Workbooks CRM logo

Workbooks CRM

7.4(310 reviews)

Mid-market CRM with built-in marketing automation, order management, and customer service for growing businesses.

Quick Comparison

AspectInsightlyWorkbooks CRM
Best ForProfessional services and consulting firmsMid-market companies outgrowing simple CRMs but not ready for Salesforce pricing
Pricing ModelFreemiumFree Trial
Starting PriceFree$39/mo
Deploymentcloudcloud
PlatformsWEB, IOS, ANDROIDWEB, IOS, ANDROID
Rating7.9/107.4/10

Pros & Cons

Insightly

Pros

  • Unique CRM + project management combination
  • Deal-to-project conversion streamlines handoffs
  • Good relationship linking and mapping
  • Solid Google Workspace integration

Cons

  • CRM features less advanced than dedicated CRM tools
  • Project management less robust than dedicated PM tools
  • Interface feels dated compared to newer competitors
  • Mobile app needs improvement

Workbooks CRM

Pros

  • Order management built in - quotes to invoices without leaving the CRM
  • Shared Success implementation model reduces upfront deployment costs
  • Purpose-built for mid-market companies of 50-500 employees
  • Combines CRM, marketing automation, and support in one license
  • Strong customization without requiring developer resources

Cons

  • Interface is functional but feels dated compared to modern CRMs
  • Marketing automation is basic compared to HubSpot or Marketo
  • UK-based support can mean slower responses for US-based teams
  • Smaller partner and integration ecosystem than Salesforce or Zoho
  • Brand recognition is low - harder to find community resources and tutorials

Pricing Comparison

ProductPricing ModelStarting Price
InsightlyfreemiumFree0
Workbooks CRMfree trial$39/mo

Our Verdict

Choose Insightly if...

Professional services and consulting firms

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Choose Workbooks CRM if...

Mid-market companies outgrowing simple CRMs but not ready for Salesforce pricing

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Still Not Sure?

Explore more alternatives or read in-depth reviews to make your decision.