Qualtrics Pricing 2026: Plans, Costs & Hidden Fees
Complete pricing breakdown to help you choose the right plan
Starting at
$0/mo
Plans available
3
Pricing model
contact sales
Pricing last verified: May 14, 2026
Qualtrics Pricing Plans
Free Account
$0/month
- 1 active survey
- Up to 500 responses
- Core question types
- Basic reporting
Most Popular
Research Core
Contact Sales
- Unlimited surveys
- Advanced logic and quotas
- Stats iQ and Text iQ
- Conjoint and MaxDiff
- Custom dashboards
Experience Management Suite
Contact Sales
- CustomerXM, EmployeeXM, ProductXM, BrandXM
- Predictive analytics
- Closed-loop workflows
- Panel management
- Dedicated support
Hidden Costs to Consider
Implementation & Setup
Many enterprise software solutions charge implementation fees ranging from a few hundred to thousands of dollars. Ask about setup costs before committing.
Training & Onboarding
Training sessions, dedicated onboarding, and certification programs may incur additional costs beyond the subscription fee.
Integrations & Add-ons
Premium integrations, API access, or additional modules may require separate licenses or higher-tier plans.
Overage Charges
Exceeding user limits, storage caps, or API call quotas can result in unexpected charges. Understand your limits before signing up.
How Qualtrics Pricing Compares
| Software | Starting Price | Pricing Model | Rating | |
|---|---|---|---|---|
| Qualtrics | $0/mo | contact sales | 8.7/10 | Current |
| Google Forms | $0/mo | freemium | 8.2/10 | |
| SurveyMonkey | $0/mo | freemium | 8.4/10 | |
| Typeform | $0/mo | freemium | 8.6/10 |
Qualtrics Pricing FAQ
Ready to get started with Qualtrics?
Visit their website to start your free trial or request a demo.