Bigin by Zoho CRM vs Keap: Complete Comparison 2026
An in-depth comparison of features, pricing, and user experience to help you make the right choice.

Bigin by Zoho CRM
8.0(450 reviews)
Lightweight CRM from Zoho designed for small businesses that find full CRM platforms too complex.

Keap
All-in-one CRM with marketing automation, e-commerce, and appointment scheduling for small businesses.
Quick Comparison
| Aspect | Bigin by Zoho CRM | Keap |
|---|---|---|
| Best For | Micro-businesses and solopreneurs needing their first CRM under $10/month | Solo entrepreneurs and coaches |
| Pricing Model | Freemium | Subscription |
| Starting Price | Free | $159/mo |
| Deployment | cloud | cloud |
| Platforms | WEB, IOS, ANDROID | WEB, IOS, ANDROID |
| Rating | 8.0/10 | 7.8/10 |
Pros & Cons
Bigin by Zoho CRM
Pros
- Incredibly affordable at $7/user/month for the Express plan
- Setup takes under 30 minutes with minimal learning curve
- Clean mobile app with built-in dialer and business card scanner
- One-click migration path to full Zoho CRM when you outgrow it
- Connected pipelines let you manage sales, onboarding, and support together
Cons
- No advanced reporting or custom analytics dashboards
- Automation limited to basic rules without complex workflow branching
- No custom modules - you work with what Bigin provides
- Free plan restricted to just 1 user and 500 contacts
- Teams over 15-20 people will likely outgrow it within a year
Keap
Pros
- All-in-one platform replaces multiple tools
- Powerful automation capabilities
- Built-in invoicing and payment processing
- Strong appointment scheduling features
Cons
- Expensive compared to alternatives
- Steep learning curve - plan for training time
- Contact limits increase pricing significantly
- Interface can feel cluttered and overwhelming
Pricing Comparison
| Product | Pricing Model | Starting Price |
|---|---|---|
| Bigin by Zoho CRM | freemium | Free0 |
| Keap | subscription | $159/mo |
Our Verdict
Choose Bigin by Zoho CRM if...
Micro-businesses and solopreneurs needing their first CRM under $10/month
Choose Keap if...
Solo entrepreneurs and coaches
Still Not Sure?
Explore more alternatives or read in-depth reviews to make your decision.