Softabase

Birdeye vs Influencity: Complete Comparison 2026

An in-depth comparison of features, pricing, and user experience to help you make the right choice.

Birdeye logo

Birdeye

8.3(2,800 reviews)

All-in-one reputation management platform for reviews, listings, messaging, surveys, and customer experience.

Influencity logo

Influencity

7.8(320 reviews)

AI-powered influencer marketing platform for discovering influencers, managing campaigns, and measuring ROI.

Quick Comparison

AspectBirdeyeInfluencity
Best ForMulti-location businesses managing reputation across 5+ locationsMarketing agencies managing 5+ influencer campaigns quarterly
Pricing ModelContact SalesSubscription
Starting PriceContact Sales$168/mo
Deploymentcloudcloud
PlatformsWEB, IOS, ANDROIDWEB
Rating8.3/107.8/10

Pros & Cons

Birdeye

Pros

  • Review generation engine increases Google reviews 2-3x within 90 days
  • Consolidates reviews from 200+ sites into one dashboard
  • Text-based review requests get 3x higher response rates than email
  • Listings management keeps business info consistent across all directories
  • Unified messaging inbox handles text, webchat, social DMs, and email
  • Mobile apps let location managers respond to reviews on the go
  • Strong track record with 150,000+ businesses, mostly multi-location

Cons

  • Pricing requires a sales call β€” no transparency on the website
  • Annual contracts are standard with tricky early termination terms
  • Per-location pricing adds up fast for businesses with many locations
  • Onboarding takes 2-4 weeks for multi-location setups
  • Some features like payments feel underdeveloped compared to dedicated tools
  • Customer support quality varies depending on your account size

Influencity

Pros

  • Database covers 200M+ profiles across Instagram, YouTube, TikTok, and Twitch
  • Fake follower detection saves money by exposing inflated audiences before you pay
  • Audience demographic filtering is among the most granular in the industry
  • IRM module works like a CRM specifically built for influencer relationships
  • Pricing undercuts larger platforms like CreatorIQ and Traackr
  • Spanish-born company with strong European market understanding

Cons

  • UI has a learning curve that frustrates new users
  • Report exports limited to PDF on lower-tier plans
  • Twitch analytics are less developed than Instagram or YouTube
  • Customer support response times average 24-48 hours
  • No built-in influencer payment processing
  • Free trial period is only 7 days

Pricing Comparison

ProductPricing ModelStarting Price
Birdeyecontact salesContact Sales
Influencitysubscription$168/mo

Our Verdict

Choose Birdeye if...

Multi-location businesses managing reputation across 5+ locations

Learn More

Choose Influencity if...

Marketing agencies managing 5+ influencer campaigns quarterly

Learn More

Still Not Sure?

Explore more alternatives or read in-depth reviews to make your decision.