Constant Contact vs Drip: Complete Comparison 2026
An in-depth comparison of features, pricing, and user experience to help you make the right choice.
Constant Contact
Email marketing platform with event management and social media tools for small businesses.
Drip
8.1(680 reviews)
E-commerce email marketing and automation platform with revenue attribution and advanced segmentation.
Quick Comparison
| Aspect | Constant Contact | Drip |
|---|---|---|
| Best For | Local businesses and nonprofits | E-commerce stores on Shopify or WooCommerce needing revenue tracking |
| Pricing Model | Subscription | Subscription |
| Starting Price | $12/mo | $39/mo |
| Deployment | cloud | cloud |
| Platforms | WEB, IOS, ANDROID | WEB |
| Rating | 7.8/10 | 8.1/10 |
Pros & Cons
Constant Contact
Pros
- Reliable platform with decades of experience
- Strong event marketing features
- Phone support available (rare among competitors)
- Good deliverability and templates
Cons
- Interface feels dated compared to newer tools
- Automation less sophisticated than competitors
- Pricing higher than some alternatives
- Innovation slower than competitors
Drip
Pros
- Revenue attribution tracks exactly which emails drive sales
- Deep native integrations with Shopify, WooCommerce, and BigCommerce
- Visual workflow builder handles complex automation sequences easily
- Behavior-based segmentation uses actual purchase and browsing data
- Unlimited users on all plans, no per-seat charges
Cons
- Pricing scales steeply once you pass 5,000 contacts
- Template library is noticeably smaller than competitors like Mailchimp
- Landing page builder feels underdeveloped compared to dedicated tools
- Not a good fit for non-e-commerce businesses
- SMS marketing only available in the US currently
Pricing Comparison
| Product | Pricing Model | Starting Price |
|---|---|---|
| Constant Contact | subscription | $12/mo |
| Drip | subscription | $39/mo |
Our Verdict
Choose Constant Contact if...
You need Local businesses and nonprofits and prefer subscription pricing.
Choose Drip if...
You need E-commerce stores on Shopify or WooCommerce needing revenue tracking and prefer subscription pricing.
Still Not Sure?
Explore more alternatives or read in-depth reviews to make your decision.