Gladly vs Hiver: Complete Comparison 2026
An in-depth comparison of features, pricing, and user experience to help you make the right choice.

Gladly
8.2(520 reviews)
People-centered customer service platform that replaces ticket numbers with lifelong conversation threads per customer.

Hiver
8.3(1,890 reviews)
Gmail-based help desk that turns your inbox into a shared workspace with ticketing, SLAs, and automation. Free for up to 10 users.
Quick Comparison
| Aspect | Gladly | Hiver |
|---|---|---|
| Best For | Premium retail and D2C brands with high-touch support | Teams already using Gmail/Google Workspace for email |
| Pricing Model | Contact Sales | Freemium |
| Starting Price | Contact Sales | Free |
| Deployment | cloud | cloud |
| Platforms | WEB | WEB |
| Rating | 8.2/10 | 8.3/10 |
Pros & Cons
Gladly
Pros
- No-ticket model creates a genuinely better customer experience
- Single lifelong conversation thread per customer across all channels
- People Match routes customers to agents who already know their history
- Agent interface is clean and easy to learn β most ramp up in under a week
- Strong adoption among premium retail brands like Warby Parker and Crate & Barrel
- Task management and internal collaboration built into conversations
Cons
- Pricing is premium ($150+/agent/month) and requires contacting sales
- Minimum agent requirements (10 for Hero, 45 for Super Hero) exclude small teams
- Fewer third-party integrations than Zendesk or Freshdesk
- Reporting is functional but not as deep as dedicated analytics tools
- No self-serve free trial available
Hiver
Pros
- Zero learning curve if your team already uses Gmail
- Free plan genuinely useful for up to 10 users β not a crippled trial
- Collision detection stops agents from duplicating replies
- Internal notes and email assignments feel native to Gmail
- Live chat feeds into the same Gmail workflow, keeping everything unified
- SLA and automation features rival standalone help desks
Cons
- Only works with Gmail β if you use Outlook or another client, forget it
- No standalone web app β you depend entirely on the Gmail extension
- Live chat features are basic compared to dedicated tools like Intercom
- Limited customization since everything runs within Gmail constraints
- Advanced automation and AI features are locked behind the $49/user Elite plan
Pricing Comparison
| Product | Pricing Model | Starting Price |
|---|---|---|
| Gladly | contact sales | Contact Sales |
| Hiver | freemium | Free0 |
Our Verdict
Choose Gladly if...
Premium retail and D2C brands with high-touch support
Choose Hiver if...
Teams already using Gmail/Google Workspace for email
Still Not Sure?
Explore more alternatives or read in-depth reviews to make your decision.