Softabase

Gladly vs Hiver: Complete Comparison 2026

An in-depth comparison of features, pricing, and user experience to help you make the right choice.

Gladly logo

Gladly

8.2(520 reviews)

People-centered customer service platform that replaces ticket numbers with lifelong conversation threads per customer.

Hiver logo

Hiver

8.3(1,890 reviews)

Gmail-based help desk that turns your inbox into a shared workspace with ticketing, SLAs, and automation. Free for up to 10 users.

Quick Comparison

AspectGladlyHiver
Best ForPremium retail and D2C brands with high-touch supportTeams already using Gmail/Google Workspace for email
Pricing ModelContact SalesFreemium
Starting PriceContact SalesFree
Deploymentcloudcloud
PlatformsWEBWEB
Rating8.2/108.3/10

Pros & Cons

Gladly

Pros

  • No-ticket model creates a genuinely better customer experience
  • Single lifelong conversation thread per customer across all channels
  • People Match routes customers to agents who already know their history
  • Agent interface is clean and easy to learn β€” most ramp up in under a week
  • Strong adoption among premium retail brands like Warby Parker and Crate & Barrel
  • Task management and internal collaboration built into conversations

Cons

  • Pricing is premium ($150+/agent/month) and requires contacting sales
  • Minimum agent requirements (10 for Hero, 45 for Super Hero) exclude small teams
  • Fewer third-party integrations than Zendesk or Freshdesk
  • Reporting is functional but not as deep as dedicated analytics tools
  • No self-serve free trial available

Hiver

Pros

  • Zero learning curve if your team already uses Gmail
  • Free plan genuinely useful for up to 10 users β€” not a crippled trial
  • Collision detection stops agents from duplicating replies
  • Internal notes and email assignments feel native to Gmail
  • Live chat feeds into the same Gmail workflow, keeping everything unified
  • SLA and automation features rival standalone help desks

Cons

  • Only works with Gmail β€” if you use Outlook or another client, forget it
  • No standalone web app β€” you depend entirely on the Gmail extension
  • Live chat features are basic compared to dedicated tools like Intercom
  • Limited customization since everything runs within Gmail constraints
  • Advanced automation and AI features are locked behind the $49/user Elite plan

Pricing Comparison

ProductPricing ModelStarting Price
Gladlycontact salesContact Sales
HiverfreemiumFree0

Our Verdict

Choose Gladly if...

Premium retail and D2C brands with high-touch support

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Choose Hiver if...

Teams already using Gmail/Google Workspace for email

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Still Not Sure?

Explore more alternatives or read in-depth reviews to make your decision.