Thryv vs Insightly: Complete Comparison 2026
An in-depth comparison of features, pricing, and user experience to help you make the right choice.
Thryv
All-in-one business platform for local and service businesses with CRM, scheduling, payments, and marketing.
Insightly
CRM that combines customer relationship management with project management and delivery tracking.
Quick Comparison
| Aspect | Thryv | Insightly |
|---|---|---|
| Best For | Local service businesses (plumbers, electricians, landscapers, cleaners) | Professional services and consulting firms |
| Pricing Model | Subscription | Freemium |
| Starting Price | $199/mo | Free |
| Deployment | cloud | cloud |
| Platforms | WEB, IOS, ANDROID | WEB, IOS, ANDROID |
| Rating | 7.3/10 | 7.9/10 |
Pros & Cons
Thryv
Pros
- Purpose-built for local/service businesses — every feature makes sense for the audience
- Replaces 5-8 separate tools (scheduling, payments, social, reputation, CRM)
- Reputation management aggregates reviews from Google, Yelp, and Facebook
- Unlimited users on all plans — no per-seat pricing surprises
- Strong onboarding support with dedicated business advisors
Cons
- CRM is basic — no visual pipeline, deal forecasting, or sales automation
- Starting at $199/month is expensive for very small businesses
- Long-term contracts (12-18 months) make it hard to test without commitment
- Interface feels cluttered with so many features packed together
- Not suitable for B2B companies or complex sales cycles
Insightly
Pros
- Unique CRM + project management combination
- Deal-to-project conversion streamlines handoffs
- Good relationship linking and mapping
- Solid Google Workspace integration
Cons
- CRM features less advanced than dedicated CRM tools
- Project management less robust than dedicated PM tools
- Interface feels dated compared to newer competitors
- Mobile app needs improvement
Pricing Comparison
| Product | Pricing Model | Starting Price |
|---|---|---|
| Thryv | subscription | $199/mo |
| Insightly | freemium | Free0 |
Our Verdict
Choose Thryv if...
Local service businesses (plumbers, electricians, landscapers, cleaners)
Choose Insightly if...
Professional services and consulting firms
Still Not Sure?
Explore more alternatives or read in-depth reviews to make your decision.