Mailchimp Pricing 2026: Plans, Costs & Hidden Fees
Complete pricing breakdown to help you choose the right plan
Starting at
$0/mo
Plans available
3
Pricing model
freemium
Pricing last verified: January 16, 2026
Mailchimp Pricing Plans
Free
$0/month
- 500 contacts
- 1,000 emails/month
- Basic templates
- Landing pages
Essentials
$13/month
- 500 contacts
- 5,000 emails/month
- A/B testing
- 24/7 support
Most Popular
Standard
$20/month
- 500 contacts
- 6,000 emails/month
- Customer journeys
- Send time optimization
Hidden Costs to Consider
Implementation & Setup
Many enterprise software solutions charge implementation fees ranging from a few hundred to thousands of dollars. Ask about setup costs before committing.
Training & Onboarding
Training sessions, dedicated onboarding, and certification programs may incur additional costs beyond the subscription fee.
Integrations & Add-ons
Premium integrations, API access, or additional modules may require separate licenses or higher-tier plans.
Overage Charges
Exceeding user limits, storage caps, or API call quotas can result in unexpected charges. Understand your limits before signing up.
How Mailchimp Pricing Compares
| Software | Starting Price | Pricing Model | Rating | |
|---|---|---|---|---|
| Mailchimp | $0/mo | freemium | 8.0/10 | Current |
| Google Ads | Contact Sales | subscription | 8.1/10 | |
| Google Analytics 4 | $0/mo | freemium | 7.6/10 | |
| Semrush | $129.95/mo | subscription | 8.9/10 |
Mailchimp Pricing FAQ
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Visit their website to start your free trial or request a demo.