Pricing
free trial
Best For
Small to mid-size nonprofits focused on improving first-year donor retention rates
Rating
8.0/10
Last Updated
Feb 2026
TL;DR
Bloomerang does one thing better than any other nonprofit CRM: it tells you which donors are about to lapse before they actually do. The donor retention analytics aren't just reports — they're actionable warnings that change fundraising behavior. At $99/month starting price, it's accessible for small nonprofits, though costs scale up quickly past 1,000 records.
What is Bloomerang?
The Nonprofit CRM That Obsesses Over Retention
Bloomerang was founded in 2012 with a provocative insight: most nonprofits lose 70-80% of first-time donors within a year. Instead of building another generic donor database, the founders built a CRM specifically designed to fix that retention problem. The engagement meter on every donor record isn't decoration — it drives real behavior change among development teams.
How the Engagement Scoring Works
Every donor in Bloomerang gets a color-coded engagement level based on giving history, communication interactions, event attendance, and volunteer activity. When a donor's engagement drops from green to yellow, your team gets notified. That early warning system means you can reach out with a personalized thank-you call or impact report before the donor decides they're done. Organizations using Bloomerang report 10-15% improvements in donor retention within the first year.
Built for Fundraising Workflows
Online giving forms are included at no extra cost. Tribute gifts, recurring donations, and pledge management all work out of the box. The email marketing tool is basic but sufficient for most small-to-mid nonprofits. What about event fundraising? Bloomerang handles registrations and ticket sales, though dedicated event platforms still do it better.
The Honest Limitations
The per-record pricing model punishes growth. A nonprofit with 500 donors pays $99/month, but growing to 10,000 donors jumps the cost to $299/month. Reporting customization is limited compared to Raiser's Edge or Salesforce NPSP. And the platform lacks grant management features, so grant-heavy organizations will need a supplementary tool.
Pros and Cons
Pros
- Donor engagement scoring provides actionable early warnings before donors lapse
- Unlimited users on all plans — no per-seat costs for development teams
- Online giving forms included at no extra cost with good mobile optimization
- Purpose-built for nonprofits so every feature aligns with fundraising workflows
- Clean interface with minimal learning curve for non-technical staff
Cons
- Per-record pricing model means costs escalate significantly as your donor base grows
- Reporting customization is limited compared to enterprise nonprofit platforms
- No built-in grant management module for organizations relying heavily on grants
- Email marketing tool is functional but basic compared to dedicated platforms
- Event management features are lightweight and may require supplementary tools
Bloomerang Pricing
Up to 1,000 Records
- Donor management
- Engagement scoring
- Online giving forms
- Email marketing
- Reporting dashboards
- Unlimited users
Up to 5,000 Records
- All standard features
- Up to 5,000 constituent records
- Advanced reporting
- Custom fields
- Integration support
Up to 20,000 Records
- All standard features
- Up to 20,000 constituent records
- Priority support
- Advanced customization
- Dedicated onboarding
Up to 50,000 Records
- All standard features
- Up to 50,000 constituent records
- Premium support
- Full API access
- Custom data migration
Pricing last verified: February 21, 2026
Who is Bloomerang Best For?
- Small to mid-size nonprofits focused on improving first-year donor retention rates
- Development teams that need actionable engagement data rather than just donation reports
- Organizations with fewer than 10,000 donor records seeking an affordable CRM
- Nonprofits transitioning from spreadsheets to their first dedicated donor management system
