Workiz vs ServiceTitan: Complete Comparison 2026
An in-depth comparison of features, pricing, and user experience to help you make the right choice.

Workiz
8.1(1,200 reviews)
FSM with built-in phone system and call tracking. Strong for locksmith, junk removal, and appliance repair. Plans from $65/month.

ServiceTitan
8.8(4,200 reviews)
The dominant FSM platform for HVAC, plumbing, and electrical contractors. Powerful but expensive—starting at $398/month.
Quick Comparison
| Aspect | Workiz | ServiceTitan |
|---|---|---|
| Best For | Locksmith businesses where phone calls are the primary new customer channel and marketing attribution matters | HVAC, plumbing, and electrical contractors with 10+ technicians running $1M+ annual revenue |
| Pricing Model | Subscription | Subscription |
| Starting Price | $65/mo | $398/mo |
| Deployment | cloud | cloud |
| Platforms | WEB, IOS, ANDROID | WEB, IOS, ANDROID |
| Rating | 8.1/10 | 8.8/10 |
Pros & Cons
Workiz
Pros
- Built-in VoIP phone system with call recording and source attribution is unique in the SMB FSM market
- Marketing call tracking connects phone leads to booked jobs, optimizing ad spend across channels
- Fast dispatch workflow designed for same-day service businesses like locksmith and appliance repair
- Competitive pricing for the phone system value—no need to pay separately for a VoIP service
Cons
- Phone system advantage is irrelevant for service businesses that primarily get customers through online booking
- Revenue analytics and flat-rate pricebook are less developed than ServiceTitan or FieldEdge
- Less suitable for planned maintenance businesses with recurring schedules vs. reactive service calls
- User base and review volume is smaller than Jobber or Housecall Pro, making third-party evaluation harder
ServiceTitan
Pros
- Best revenue tracking and marketing attribution in the FSM market—connects ad spend to closed jobs
- Pricebook module consistently increases average ticket size by 15-30% through guided technician upselling
- Service agreement automation handles renewals, reminders, and recurring revenue without manual tracking
- Technician scorecard reporting identifies your top performers and those who need coaching
Cons
- Base pricing starts at $398/month—one of the most expensive FSM platforms for small teams under 10 technicians
- Implementation takes 3-6 months and requires real organizational commitment—rushing it delivers poor results
- Designed specifically for residential trade contractors; less suitable for commercial-only or non-trade field service
- Customer support response times have declined as the company has scaled rapidly since 2021
Pricing Comparison
| Product | Pricing Model | Starting Price |
|---|---|---|
| Workiz | subscription | $65/mo |
| ServiceTitan | subscription | $398/mo |
Our Verdict
Choose Workiz if...
Locksmith businesses where phone calls are the primary new customer channel and marketing attribution matters
Choose ServiceTitan if...
HVAC, plumbing, and electrical contractors with 10+ technicians running $1M+ annual revenue
Still Not Sure?
Explore more alternatives or read in-depth reviews to make your decision.