Pricing
free trial
Best For
Online course creators and coaches wanting one platform for everything
Rating
7.6/10
Last Updated
Feb 2026
TL;DR
Kartra bundles everything an online business needs into one dashboard: pages, emails, CRM, checkout, memberships, and helpdesk. You won't need 8 separate tools anymore. The trade-off is that no single feature matches a best-in-class standalone, but the convenience factor is hard to beat for solopreneurs and small teams.
What is Kartra?
Why Kartra Exists
Kartra was built for online entrepreneurs tired of duct-taping ClickFunnels to Mailchimp to Teachable to Zendesk. It replaces that entire stack with one platform. Course creators, coaches, and digital product sellers make up the core user base, and the tool reflects their needs down to the smallest detail.
The All-in-One Advantage
The funnel builder connects directly to the CRM, which feeds into email automation, which triggers membership access. No Zapier glue required. Behavioral tagging is genuinely smart - tag someone who watched 75% of a video, then send them a specific offer. How many platforms let you do that without third-party integrations?
Where Kartra Falls Short
The page builder feels sluggish compared to dedicated tools like Unbounce. Email deliverability can be inconsistent, especially at higher volumes. And at $119/month for the Starter plan, it's not cheap - though you'd spend more cobbling together separate tools.
Who Gets the Most Value
Solo founders running course businesses or coaching programs. Small teams selling digital products who want one login instead of seven. Anyone who values simplicity over having the absolute best version of each individual tool.
Pros and Cons
Pros
- Replaces 6-8 separate marketing tools with a single platform
- Behavioral automation tags users based on real actions like video views
- Built-in membership and course hosting with drip content
- Affiliate management system included at no extra cost
- Checkout pages handle upsells, downsells, and order bumps natively
Cons
- Page builder is slower and less flexible than dedicated tools like Unbounce
- Email deliverability can be inconsistent at higher send volumes
- Starter plan at $119/month is expensive for beginners
- Limited third-party integrations compared to HubSpot or ActiveCampaign
- Learning curve is steep with so many features packed into one platform
Kartra Pricing
Starter
- Up to 2,500 leads
- 1 custom domain
- Unlimited emails
- Unlimited pages
- Unlimited videos
- Helpdesk
- Calendars
Growth
- Up to 12,500 leads
- 3 custom domains
- All Starter features
- Funnel simulation
- Affiliate management
- Webinars
Professional
- Up to 25,000 leads
- 5 custom domains
- All Growth features
- Funnel analytics
- Real-time reporting
- Priority support
Pricing last verified: February 21, 2026
Who is Kartra Best For?
- Online course creators and coaches wanting one platform for everything
- Digital product sellers who need funnels, email, and checkout combined
- Solopreneurs tired of managing multiple marketing tool subscriptions
- Membership site owners needing integrated drip content and payments
