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Alternativas a Shopify más baratas en 2026

8 alternativas analizadas y comparadas

Alternativas a Shopify que arrancan por debajo de lo que cuesta Shopify: el mismo trabajo, menos factura.

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Shopify

All-in-one ecommerce platform to build an online store, sell across channels, and manage payments, shipping, and inventory.

Comparativa de las mejores alternativas

SoftwareValoraciónPrecio inicialIdeal paraAcciones
WooCommerce logo

WooCommerce

Free open-source ecommerce plugin for WordPress that turns any site into a fully customizable online store.

8.0
GratisEquipos ya en WordPress que no quieren pagar comisiones de plataforma
Wix eCommerce logo

Wix eCommerce

Drag-and-drop website builder with integrated ecommerce features for small stores, services, and digital product sellers.

7.4
17 US$/mesMarcas pequeñas con foco en diseño que montan su primera tienda
Magento (Adobe Commerce) logo

Magento (Adobe Commerce)

Enterprise open-source ecommerce platform for large catalogs, complex B2B, and high-volume stores needing full customization.

7.6
GratisEnterprise retailers with 50,000+ SKUs and complex catalog requirements
Squarespace Commerce logo

Squarespace Commerce

Premium website builder with integrated ecommerce, known for award-winning design templates and brand-focused shopping experiences.

7.5
33 US$/mesBrand-focused small businesses where visual storytelling drives purchasing decisions
PrestaShop logo

PrestaShop

Free open-source ecommerce platform popular in Europe with built-in multi-language and multi-currency support.

7.3
GratisEuropean merchants selling across multiple EU countries with different languages and currencies
Ecwid logo

Ecwid

Ecommerce widget that adds a store to any existing website, blog, or social media page without rebuilding your site.

7.2
GratisBusinesses with an existing website that want to add a store without rebuilding anything
OpenCart logo

OpenCart

Free open-source PHP ecommerce platform with a large extension marketplace and straightforward admin interface.

6.8
GratisSmall merchants in developing markets where lightweight hosting and low cost are priorities
Volusion logo

Volusion

Hosted ecommerce platform for small to mid-size stores with built-in SEO tools, payment processing, and a simple drag-and-drop editor.

6.4
35 US$/mesExisting Volusion merchants whose stores work and migration cost doesn't justify switching

Análisis detallados

#1
WooCommerce logo

WooCommerce

8.0(8,700 reviews)

Free open-source ecommerce plugin for WordPress that turns any site into a fully customizable online store.

Ideal para:

WordPress users who want to add ecommerce to an existing content-heavy siteDevelopers and agencies building custom stores with specific requirementsBudget-conscious businesses comfortable managing their own hosting and updates

¿Por qué elegir WooCommerce en lugar de Shopify?

WooCommerce elimina la cuota mensual y las comisiones por transacción, cambiando la comodidad alojada de Shopify por un stack WordPress autoalojado que controlas tú. Encaja mejor cuando elegir pasarela de pago y tocar código pesa más que olvidarte del mantenimiento.

#2
Wix eCommerce logo

Wix eCommerce

7.4(6,200 reviews)

Drag-and-drop website builder with integrated ecommerce features for small stores, services, and digital product sellers.

Ideal para:

Creative businesses and portfolio shops where visual design matters more than catalog scaleService businesses that combine appointments, content, and a small product catalogSolo entrepreneurs launching their first online store with fewer than 100 products

¿Por qué elegir Wix eCommerce en lugar de Shopify?

Wix Ecommerce combina un editor visual de arrastrar y soltar de verdad con la tienda online, así que las marcas que priorizan el diseño sobre un ecosistema de apps profundo avanzan más rápido que con los temas Liquid de Shopify.

#3
Magento (Adobe Commerce) logo

Magento (Adobe Commerce)

7.6(5,300 reviews)

Enterprise open-source ecommerce platform for large catalogs, complex B2B, and high-volume stores needing full customization.

Ideal para:

Enterprise retailers with 50,000+ SKUs and complex catalog requirementsB2B manufacturers needing customer-specific pricing, quotes, and requisition workflowsMulti-brand companies managing separate storefronts from a single backend installation

¿Por qué elegir Magento (Adobe Commerce) en lugar de Shopify?

Magento (Adobe Commerce) tiene un plan gratuito realmente útil y destaca en Enterprise retailers with 50,000+ SKUs and complex catalog requirements.

#4
Squarespace Commerce logo

Squarespace Commerce

7.5(4,800 reviews)

Premium website builder with integrated ecommerce, known for award-winning design templates and brand-focused shopping experiences.

Ideal para:

Brand-focused small businesses where visual storytelling drives purchasing decisionsArtists, photographers, and designers selling limited catalogs of premium productsService businesses selling courses, memberships, or appointments alongside physical goods

¿Por qué elegir Squarespace Commerce en lugar de Shopify?

Squarespace Commerce tiene un precio competitivo y destaca en Brand-focused small businesses where visual storytelling drives purchasing decisions.

#5
PrestaShop logo

PrestaShop

7.3(2,800 reviews)

Free open-source ecommerce platform popular in Europe with built-in multi-language and multi-currency support.

Ideal para:

European merchants selling across multiple EU countries with different languages and currenciesSmall to mid-size stores wanting open-source flexibility without Magento complexitySpanish and French-speaking markets where the developer community is strongest

¿Por qué elegir PrestaShop en lugar de Shopify?

PrestaShop tiene un plan gratuito realmente útil y destaca en European merchants selling across multiple EU countries with different languages and currencies.

¿Aún lo estáis decidiendo?

Poned vuestra lista corta una al lado de la otra y ved cómo se comparan de verdad los precios y las funciones.