Best Shopify Alternatives 2026
9 alternatives reviewed and compared
Looking for alternatives to:
Shopify
All-in-one ecommerce platform to build an online store, sell across channels, and manage payments, shipping, and inventory.
Why look for Shopify alternatives?
Shopify works well for a lot of teams. Still, there are a few common reasons people start shopping around:
- Pricing — you want a more affordable option or a different pricing model
- Feature gaps — you need something Shopify doesn't do well
- Ease of use — you want a tool that's simpler to set up and run day to day
- Scale — you've outgrown it, or it's too heavy for your team size
- Integrations — you need it to fit the rest of your stack better
Top alternatives compared
| Software | Rating | Starting price | Best for | Actions |
|---|---|---|---|---|
 WooCommerce Free open-source ecommerce plugin for WordPress that turns any site into a fully customizable online store. | 8.0 | Free | WordPress-native teams who want zero platform fees | |
 BigCommerce SaaS ecommerce platform with built-in features for SEO, multichannel selling, and B2B, requiring fewer third-party apps. | 8.2 | $39/mo | Mid-market shops with B2B or headless needs | |
 Wix eCommerce Drag-and-drop website builder with integrated ecommerce features for small stores, services, and digital product sellers. | $17/mo | Design-led small brands building their first store | ||
 Magento (Adobe Commerce) Enterprise open-source ecommerce platform for large catalogs, complex B2B, and high-volume stores needing full customization. | Free | Enterprise retailers with 50,000+ SKUs and complex catalog requirements | ||
 Squarespace Commerce Premium website builder with integrated ecommerce, known for award-winning design templates and brand-focused shopping experiences. | $33/mo | Brand-focused small businesses where visual storytelling drives purchasing decisions | ||
 PrestaShop Free open-source ecommerce platform popular in Europe with built-in multi-language and multi-currency support. | Free | European merchants selling across multiple EU countries with different languages and currencies | ||
 Ecwid Ecommerce widget that adds a store to any existing website, blog, or social media page without rebuilding your site. | Free | Businesses with an existing website that want to add a store without rebuilding anything | ||
 OpenCart Free open-source PHP ecommerce platform with a large extension marketplace and straightforward admin interface. | 6.8 | Free | Small merchants in developing markets where lightweight hosting and low cost are priorities | |
 Volusion Hosted ecommerce platform for small to mid-size stores with built-in SEO tools, payment processing, and a simple drag-and-drop editor. | 6.4 | $35/mo | Existing Volusion merchants whose stores work and migration cost doesn't justify switching |
Detailed reviews
WooCommerce
Free open-source ecommerce plugin for WordPress that turns any site into a fully customizable online store.
Best for:
Why pick WooCommerce over Shopify?
WooCommerce drops the monthly subscription and per-transaction fees entirely, trading Shopify's hosted convenience for a self-hosted WordPress stack you fully own — better when payment processor choice and code-level control matter more than zero maintenance.
BigCommerce
SaaS ecommerce platform with built-in features for SEO, multichannel selling, and B2B, requiring fewer third-party apps.
Best for:
Why pick BigCommerce over Shopify?
BigCommerce includes B2B pricing, multi-storefront and headless APIs in its core plans without forcing an Enterprise upgrade, so mid-market merchants outgrow Shopify's app stack on BigCommerce sooner.
Wix eCommerce
Drag-and-drop website builder with integrated ecommerce features for small stores, services, and digital product sellers.
Best for:
Why pick Wix eCommerce over Shopify?
Wix Ecommerce pairs a true drag-and-drop site builder with the storefront, so brands that prioritise visual design over deep app ecosystems get there faster than on Shopify's theme-and-Liquid model.
Magento (Adobe Commerce)
Enterprise open-source ecommerce platform for large catalogs, complex B2B, and high-volume stores needing full customization.
Best for:
Why pick Magento (Adobe Commerce) over Shopify?
Magento (Adobe Commerce) has a genuinely usable free tier and is strong at Enterprise retailers with 50,000+ SKUs and complex catalog requirements.
Squarespace Commerce
Premium website builder with integrated ecommerce, known for award-winning design templates and brand-focused shopping experiences.
Best for:
Why pick Squarespace Commerce over Shopify?
Squarespace Commerce is priced competitively and is strong at Brand-focused small businesses where visual storytelling drives purchasing decisions.
Still deciding?
Put your shortlist side by side and see how the numbers and features really stack up.