Best Software with Marketing Automation 2026
Automate marketing workflows, lead nurturing, and campaign sequences.
30+
Software Options
10
Free Options
7.9
Avg Rating
2026
Last Updated
What is Marketing Automation?
Automate marketing workflows, lead nurturing, and campaign sequences.
Key Benefits of Marketing Automation
- Improved efficiency and productivity for your team
- Better data organization and accessibility
- Streamlined workflows and reduced manual tasks
- Enhanced collaboration and communication
- Scalable solutions that grow with your business
Top Picks for Marketing Automation

Google Ads
Google pay-per-click advertising platform for search, display, video, and shopping campaigns.

Google Analytics 4
Google web and app analytics platform with cross-platform tracking, AI insights, and event-based measurement.

Mailchimp
All-in-one email marketing platform with automation, landing pages, and audience management tools.
All Software with Marketing Automation
| Software | Rating | Starting Price | Category | Actions |
|---|---|---|---|---|
![]() Google Ads Google pay-per-click advertising platform for search, display, video, and shopping campaigns. | 8.1 | Contact Sales | Marketing Software | |
![]() Google Analytics 4 Google web and app analytics platform with cross-platform tracking, AI insights, and event-based measurement. | Free | Marketing Software | ||
![]() Mailchimp All-in-one email marketing platform with automation, landing pages, and audience management tools. | 8.0 | Free | Marketing Software | |
![]() Semrush All-in-one SEO and digital marketing platform with 25.6 billion keywords and competitive intelligence. | 8.9 | $129.95/mo | Marketing Software | |
![]() HubSpot Marketing Hub Enterprise marketing automation platform with CRM integration, content tools, and lead management. | 8.4 | Free | Marketing Software | |
![]() Omnisend Ecommerce email and SMS marketing automation platform built specifically for online stores with pre-built workflows. | Free | Marketing Software | ||
![]() Klaviyo E-commerce email and SMS marketing platform with deep Shopify integration and advanced segmentation. | 8.7 | Free | Marketing Software | |
![]() Sprout Social Enterprise social media management with advanced analytics, social listening, and team collaboration tools. | 8.7 | $249/mo | Marketing Software | |
![]() ActiveCampaign Email marketing and CRM platform with powerful automation for small to mid-sized businesses. | 8.5 | $29/mo | Marketing Software | |
![]() ConvertKit Email marketing platform designed for creators, bloggers, and online course businesses. | 8.6 | Free | Marketing Software | |
![]() Oracle NetSuite CRM Cloud CRM built into NetSuite ERP with unified financials, sales automation, and real-time customer lifecycle visibility. | Contact Sales | CRM Software | ||
![]() Marketo Engage Enterprise B2B marketing automation platform for lead management, account-based marketing, and revenue attribution. | Free | Marketing Software | ||
![]() Brevo Affordable all-in-one marketing platform with email, SMS, chat, and CRM for growing businesses. | 8.0 | Free | Marketing Software | |
![]() Constant Contact Email marketing platform with event management and social media tools for small businesses. | $12/mo | Marketing Software | ||
![]() Follow Up Boss Real estate CRM built for agents and teams to capture, track, and convert leads across multiple sources. | 8.2 | $58/mo | CRM Software | |
![]() GetResponse Marketing automation platform with webinar hosting, conversion funnels, and e-commerce tools. | 8.1 | Free | Marketing Software | |
![]() SAP Customer Experience (SAP CX) Enterprise CRM suite from SAP combining Sales Cloud, Service Cloud, and Commerce Cloud with deep ERP integration. | Contact Sales | CRM Software | ||
![]() Pardot Salesforce B2B marketing automation for lead generation, nurturing, and sales alignment. | $1250/mo | Marketing Software | ||
![]() Keap All-in-one CRM with marketing automation, e-commerce, and appointment scheduling for small businesses. | $159/mo | CRM Software | ||
![]() Impact.com Partnership automation platform for managing affiliate, influencer, and strategic partner programs at scale. | 8.3 | Contact Sales | Marketing Software | |
![]() Drip E-commerce email marketing and automation platform with revenue attribution and advanced segmentation. | 8.1 | $39/mo | Marketing Software | |
![]() kvCORE Enterprise real estate CRM platform with IDX websites, lead generation, and AI-powered smart campaigns for teams and brokerages. | Contact Sales | CRM Software | ||
![]() CiviCRM Open-source CRM built specifically for nonprofits, with donor management, event tracking, and deep CMS integration. | 6.8 | Free | CRM Software | |
![]() Top Producer Veteran real estate CRM since 1982 with automated follow-up campaigns, MLS integration, and farming tools for agents. | 6.8 | $129/mo | CRM Software | |
![]() Lawmatics Legal CRM focused on client intake automation, marketing campaigns, and lead conversion for law firms. | 8.0 | $199/mo | CRM Software | |
![]() Kartra All-in-one marketing and CRM platform for online businesses, courses, and memberships with built-in funnels. | $119/mo | CRM Software | ||
![]() Propertybase Salesforce-powered real estate CRM with MLS integration, IDX websites, and transaction management for brokerages. | Contact Sales | CRM Software | ||
![]() Act! CRM Legacy CRM with 35+ years of history offering desktop and cloud options for small business contact management. | $30/mo | CRM Software | ||
![]() Workbooks CRM Mid-market CRM with built-in marketing automation, order management, and customer service for growing businesses. | $39/mo | CRM Software | ||
![]() GreenRope All-in-one CRM combining sales, marketing, operations, and project management with flat-rate pricing. | $99/mo | CRM Software |
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